Profile
General Sales Manager, Newcap Radio, Edmonton
K97, Capital FM, CFCW, CAM FM 2009 - 2012
Dave was responsible for the revenue of a 5 station radio group
in Canada's most competitive radio market with 30 stations.
Innovation, creativity, team development & training led to near
double digit revenue gains yearly.
Managing a sales team consisting of senior Account Executives,
sales managers, and over twenty salespeople, Dave also developed
the recruitment process & in house training
program currently used by the company.
An active public speaker, Dave
initiated and led multiple educational sessions including
Advertiser Workshops and
Social Media Worship Series within
the company. Through these workshops, Dave taught business owners
and professionals the importance of advertising, marketing and
incorporating different social media platforms into their business
strategy. Newcap Radio saw tremendous value in the workshops Dave
worked hard to develop. They continue having these workshops
today.
Retail Sales Manager, Corus Radio, Edmonton
630 CHED, CISN FM, JOE FM, iNews 880 1991 -
2009
Working for years as a Senior Account Executive at one of
Canada's leading broadcast & entertainment companies, Dave was
promoted into Sales Management within the company.
Empowering and educating people through extensive in house and
field training, Dave led the station into the market's
top billing position for 10
years. Dave's approachability,
willingness to listen & coaching style also aided
in increasing staff retention during his time with Corus Radio.
Life Insurance Agent, London life
1989 - 1991
Selling life insurance using 'door to door' sales practices
proved to be both a challenging and educational experience in
Dave's career. With no customer list, he learned the true meanings
of persistence, tenacity, character and
to never take rejection personally. Understanding referral based
marketing and focusing on repeat business gave Dave some of the
best sales training he could ever pass on to future
salespeople.
Real Estate Salesperson, Lendorff Homes, Edmonton
1987 - 1989
Counseling customers through a longer sales cycle,
Dave was able to provide excellent customer service while providing
solutions for each individual client. He nurtured
relationships through constant contact and step by
step assistance in the process of building a new home.
Instructor, Columbia Academy of Radio, Television &
Recording Arts
Edmonton & Vancouver, 1985 - 1987
As a broadcast instructor, Dave was given his first opportunity
for educating and training individuals. Through the next three
years, Dave developed a strong passion for empowering
people and helping them reach full potential. Many of
his students are now leading on-air broadcast personalities
throughout various radio stations.
Radio & Television Broadcaster, Alberta
1981-1986
During his time in the media industry, Dave worked with 4
different stations as an on air personality, news broadcaster and
television sports caster. This variety of work helped develop
Dave's gregarious character, passion for people
and public speaking ability.